Later today (3:45pm ET) I’ll deliver my annual State of the Word speech, which I’m very excited about. If you’d like to watch remotely, this year live stream tickets are free and you can tune in here.
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In the WordPress world, when we look back an 2016 I think we’ll remember it as the year that we awoke to the importance of marketing. WordPress has always grown organically through word of mouth and its passionate community, but the hundreds of millions being spent advertising against WP has started to have an impact, especially for folks only lightly familiar with us.
I’ve started to hear about a number of folks across many WordPress companies and industries working on this from different angles, some approaching it from an enterprise point of view and some from a consumer point of view. There’s an opportunity for learning from each other, almost like a mastermind group. As the survey says:
Never have there been more threats to the open web and WordPress. Over three hundred million dollars has been spent in 2016 advertising proprietary systems, and even more is happening in investment. No one company in the WP world is large enough to fight this, nor should anyone need to do it on their own. We’d like to bring together organizations that would like to contribute to growing WordPress. It will be a small group, and if you or your organization are interested in being a part please fill out the survey below.
By working together we can amplify our efforts to bring open source to a wider audience, and fulfill WordPress’ mission to truly democratize publishing.
If this sounds interesting to you, apply using this survey.
Music videos are themselves an art form, and it’s always interesting to me how an artist chooses to transform the interpretation of their song with the video. I’ve listened to this song since it came out but haven’t seen the video until now, and it will definitely make me listen to it differently. Featuring Kendrick Lamar.
Joseph Rosensteel has an outsider but savvy perspective on the updates and technology around Apple TV. Definitely a worthwhile read. I’ve experienced a lot of this frustration myself — I have a large library of things bought through iTunes, I like the interface of the Apple TV (though I liked the old one a little better), and Airplay is handy, so I want to love the Apple TV. The market is so bad right now that most review sites like Wirecutter recommend Roku, which for me came with a branded remote button for a service that is out of business (Rdio) and has an interface that feels DOS-like.